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We believe that all parents should be free to live their parenthood in the way that best represents them, to fully live this experience. This is why Chicco exists, to be present and support all those who take care of each child, encouraging them as those who truly listen do.
And it does so through collaboration, a wide choice of products and services and the innovation of the research centre.
Because being a parent is a unique experience that we live and love every day.
OUR VALUES
PARENTS AT THE CENTRE
We support parents as true partners do: with
collaboration, vision and mutal trust.
JOY AS A MANTRA
Everything related to parenting always has an underlying element of joy. This is why our task is to highlight that joy in the eyes of parents.
THE FUTURE FOR CHILDREN
Our approach is guided by study and observation; we develop innovative products taht meet parents needs and help them raise their children, the citizens of tomorrow, preserving the planet on which they will live.
CHICCO RESEARCH CENTRE
We respond to parents' needs with the Chicco Research Centre, a meeting point between parents and experts.
ALWAYS RELIABLE PRODUCTS
The commitment and great dedication with which we work every day are our promise of quality and safety